So pink it’s punk: a flamingo frenzy at Sketch London
What is it about monochromatic spaces that makes them so appealing, so theatrical, up to a point of irony?
Point in case: Sketch London recently transformed ’the Gallery’, a space for dining and entertaining, into a pink & plush work of art. To quote Restaurateur Mourad Mazouz on this project: ‘the walls are pink, the furniture is pink, the ceiling is pink, everything is pink … it’s a statement’. Every two years Sketch – brainchild of Mazouz – commissions an artist to make an installation for the space, where the artist gets carte blanche in creating a site specific work of art. Most recently, Turner Prize winner David Shirley was commissioned the latest coup, creating a collection of 239 drawings specifically for the space. The work comprises new ceramic tableware by British manufacturer Caverswall, featuring Shrigley’s distinctive drawings and texts, interacting holistically with the food. Thus, the witty and slightly cynical drawings hop onto your table, adorning teapots, saltshakers and plates, its graphic, handwritten quality slipping into your conversation, all the while drifting in a sea of powdery pink.
‘From day one, Sketch was always supposed to be a movement, to be a different place each time. Who knows, the next artist may hang all tables from the ceiling’
The meal itself becomes a site-specific sculptural work that references sketch’s location in the heart of London and invites diners to respond with their own thoughts and reactions. The pink and slightly bourgeois interior was designed as backdrop for the art by India Mahdavi. All is not what it seems. Mahdavis background in architecture, industrial design, graphic design and furniture design all were put into practice to carry the story of Shrigleys art, touching on the themes of life, death and beyond, and staging it to a point of irony. The Gallery artfully merges art, interior design, food and culture and art into a dynamic frenzy.
Find them on Conduit street, Mayfair, London, and better be quick: the current installment is set to be demolished (and replaced by a new conceptual work of art) by july 2016.
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